At Seminar 2013, Mary Kay President U.S. Darrell Overcash shared the possibility and the rationale for raising both the Independent Beauty Consultant activity requirement minimum and the monthly Independent Sales Director minimum unit production requirement. After careful consideration, the decision has been made to raise the minimum “active” status order amount from $200 to $225 in wholesale Section 1 orders effective March 1, 2014. This allows Beauty Consultants to achieve and maintain “active” status, and qualify for the Earned Discount Privilege for the month in which the order is placed, and in the two calendar months that follow. You can read more about it in the January 2014 issue of Applause® magazine that mails this week.
Also, with the modification to the Independent Beauty Consultant activity requirement, the monthly minimum unit wholesale production requirement for Independent Sales Directors will increase from $4,000 to $4,500 each month effective March 1, 2014. The last changes to these requirements were made decades ago; however, moving forward we’ll review the requirements more frequently to help maintain the viability of the Mary Kay opportunity, and to help support the Company’s continued growth in the future.